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How To Automate Existing Campaigns

Identify the campaigns that are NOT automated At Campaigns level, you’ll see UNSET under the Max Spend and Max ACoS How to Automate Campaigns Click on the dark green “Gears Icon or Rules Configuration Icon” Complete all the requested data(Target Max ACoS, Relevancy Sales, Min Action Clicks #, Max KW Spend, Min Bid, Max Bid, … Read moreHow To Automate Existing Campaigns

Create a PGN using Keywords from existing Campaigns

Create a PGN from Existing Keywords or Search Terms

https://www.youtube.com/watch?v=7D2XJksAfgo Choose the well-performing KEYWORDS and SEARCH TERMS  from an existing campaign Bulk select by clicking the checkbox Click the “Add New” button Click to open “Launch Interactive Threshold Builder” button to properly assign rules of the PGN Enter the Product Sale Price, Profit Margin, Expected PPC Profit, Average CPC, Average CR, Number of Keywords … Read moreCreate a PGN using Keywords from existing Campaigns

Seller Central Sales Attribution

Seller Central attribution Sponsored Product (SP) Campaigns Seller Central sales attribution is measured on a 7-day click-through attribution window. Meaning, if a user clicks on an ad, comes back up to 7 days later, and buys one of your products from your brand Amazon will attribute the sale to that campaign. Sales are attributed only … Read moreSeller Central Sales Attribution

Amazon Product Attribute Targeting

Product Attribute Targeting is a new way to target manual Sponsored Product campaigns. It allows sellers to buy impressions by bidding on ASIN or Category (brands, prices, and ratings). Amazon advertisers have now more control over the way they target customers with Sponsored Product Ads using product targeting. With product targeting, it’s easier to reach … Read moreAmazon Product Attribute Targeting

3.7 ACoS: How to improve it with improved Conversion Rate

No PPC Management or Automation tool will make:– your keyword research top notch– your listing fully optimized– brainwash buyers to buy your product VS. a better one PPC is more complex than ever and requires a keen combination of technological acuity, business strategy, and management insights. While machine learning is a powerful enhancement that allows … Read more3.7 ACoS: How to improve it with improved Conversion Rate